It speaks of a certain corporate mentality - and not a particularly healthy one when apparently confident organisations like Alamy feel so insecure about the decisions they make that they are unable to tolerate any sort of criticism - even from humble one-man-band photographers. In addition to deleting posts from contributors on their own forums Twitter users who have merely retweeted criticisms of the picture library's recent moves have found themselves being unfollowed by Alamy - surely the social media equivalent of being sent to a Soviet era Gulag?
We jest of course, but only in part. In CEO James West's video which becomes more interesting upon each viewing, listen carefully to what is said at the 28 second point -
Chirpy Scottish Lady: And what are you going to do with the extra 10% you are going to get?
James West: Uhhh ten percentage points. We are going to keep doing what we have been doing....
Note how he quickly corrects her by emphasising that it is not 10% but ten percentage points. Seemingly he is aware that the way he has presented it is open to misinterpretation and misunderstanding by contributors.